I illustrated and designed the marketing campaign (and signage) for the 2019 Open Tuning festival. This free music festival in Toronto’s Seaton Village brings out a great mix of musicians.
My goal in designing the campaign was to keep it clear and simple. I used a primary colour palette and a clean typeface (one that could be swapped out for Arial in case a volunteer had to make last minutes signs). It was a rewarding job.
In addition to all the graphic design, I played accordion with my band Sore Boozers at the festival too!